Ruchita Jadhav Runs 100-Bungalow Vacation Rentals

A Marathi television face stepping away from the camera is not new. What feels different here is the scale: more than 100 holiday bungalows across Maharashtra’s weekend map.

Ruchita Jadhav, known to many viewers from Love Lagna Locha, has now moved into the vacation rental business. She said she runs furnished bungalows in places where city families head when Mumbai and Pune feel too tight.

This is not the usual celebrity cafe or fashion label story. It is closer to India’s new middle-class travel habit: short breaks, private villas, pools, and group holidays booked on apps.

From television sets to weekend homes

Jadhav built her public name through Marathi television and films. She appeared in shows like Love Lagna Locha, Maziya Priyala Preet Kalena, and Yek Number. She also played Soyarabai Bhosale in the Hindi historical series Veer Shivaji.

After her marriage in May 2021, her life moved away from regular acting work. Jadhav married Mumbai businessman Anand Mane in Panchgani, in a small ceremony.

Jadhav said Mane works in real estate and builds weekend home projects. In some of these projects, the family kept one bungalow for themselves.

That is where the business idea began. Instead of letting these properties sit idle, she started turning them into rentable holiday homes.

How the bungalow model works

Jadhav said her family already had property experience. Her parents own hostels in Pune and shops that are rented out. So real estate was not an alien subject at home.

After marriage, she saw several bungalows and properties in the family’s portfolio. Her question was simple: why not earn from them?

She said she started a company and began renting out the bungalows. The business started small, but has since grown across major weekend destinations.

The portfolio now includes more than 100 bungalows. Jadhav said Mahabaleshwar alone has around seven to eight such properties.

She also mentioned properties in Karjat, Lonavala, and Alibag. These are not random spots. They sit right inside Maharashtra’s short-stay travel economy.

For a Mumbai family, Karjat can mean a quick drive and one night away. For Pune residents, Lonavala often works as the easiest hill break. For larger groups, Alibag has become a beach weekend habit.

Jadhav said she furnished the bungalows and added facilities such as swimming pools. That matters because the customer has changed sharply after the pandemic.

People now want privacy, space, and control over the stay. A family with children may prefer a villa over two hotel rooms. Young professionals may split the cost among friends.

Why private villas are selling

The weekend home business has quietly become a serious real estate story. It sits between tourism, property investment, and the app economy.

Earlier, owning a second home meant status. Now, many owners want that asset to earn when they do not use it.

That is exactly the logic behind Jadhav’s model. A bungalow that remains locked most weekends burns money through maintenance. A rented bungalow can pay for upkeep and still generate income.

For customers, the pitch is equally clear. A furnished home with a pool offers privacy that a hotel rarely gives. The bill also becomes easier when ten people travel together.

This is why destinations near Mumbai and Pune have seen strong demand. Developers sell the dream of a second home. Rental operators sell the same property as a holiday experience.

But this business also needs discipline. Villas need cleaning teams, repairs, guest handling, safety checks, and steady bookings. A badly managed stay can damage a brand very quickly.

Jadhav’s comments suggest she is not only holding property. She is trying to turn it into a managed hospitality product.

She also said an app is planned. That could help the company move beyond phone-based bookings and social media inquiries.

Still, an app alone does not build trust. Guests care about photos matching reality, clean bathrooms, working air-conditioners, and clear pricing. In this business, one broken promise travels fast.

The celebrity business shift

Indian entertainment has seen many actors move into business. Some open restaurants. Some sell beauty products. Some invest in fitness, fashion, or hospitality.

Jadhav’s move looks different because it depends on hard assets. Bungalows are not easy to scale unless a family already has land, capital, and construction links.

That gives her an advantage, but also creates pressure. Real estate businesses can look glamorous from outside. Inside, they run on paperwork, permissions, staff, maintenance, and cash flow.

There is also a wider consumer angle. Holiday rentals must balance owner profits with neighbourhood concerns. Local residents often worry about noise, parking, waste, and weekend crowds.

For small local businesses, though, such stays can bring steady income. Grocery shops, cooks, caretakers, drivers, cleaners, and pool maintenance workers all gain when occupancy rises.

That is why this story is not just about one actor becoming wealthy. It reflects how property owners are trying to monetise India’s hunger for short, private holidays.

Jadhav’s acting career gave her recognition. Her business now depends on something less glamorous: repeat customers.

A viewer may remember Kavya from Love Lagna Locha. A guest will remember whether the bedsheets were clean and the pool was usable.

That is the real test of this shift. Fame can bring the first booking. Operations bring the second one.

For ordinary readers, this story carries a simple signal. India’s weekend economy is becoming organised, app-led, and property-heavy. The next few years will show whether celebrity-run rental brands can deliver hotel-like reliability without losing the homely charm people pay for.